AI is changing how customers choose businesses.

AEO helps make sure yours is one of the businesses it recommends.

AEO stands for Answer Engine Optimisation. Customers are increasingly asking AI for recommendations. AEO makes your business easier for those systems to understand, trust and recommend.
Real customer-style questionsCompetitor comparisonDelivered within 5 working days
AEOFirst Report · sample
[Your Business Name]
18/100 confidence — constrained by weak external corroboration.
ChatGPTNot mentioned
ClaudeMentioned · 3rd
GeminiMentioned
PerplexityNot mentioned
GrokNot mentioned
First priority: strengthen independent evidence so AI has more reason to trust and recommend the business.
What is AEO?

AEO helps your business show up in AI answers.

AEO stands for Answer Engine Optimisation. It is the process of making your business easier for AI tools to understand, trust and recommend when someone asks a question.

Think of it this way: SEO helps people find your website. AEO helps AI decide whether your business should be part of the answer.
Can AI find you?Does your business appear when relevant questions are asked?
Does AI understand you?Is it clear what you do, where you are and what you are known for?
Does AI trust the evidence?Are your claims supported by reviews, listings and other independent sources?
Would AI recommend you?Is there enough evidence to put your business into the answer?
What customers are asking

These are the kinds of questions AI is answering.

The report is built around realistic customer questions, not abstract technical checks.

“Can you recommend a conveyancing solicitor in Birmingham?”
Recommendation
“Who is the best dentist near Wolverhampton?”
Best-in-category
“Does this dentist provide NHS treatment?”
Factual check
“Which accountant is best for a small business?”
Comparison
If AI does not understand or trust your business, you may never make the shortlist.
Inside the AEOFirst Report

See exactly what the report checks.

The report answers four practical questions about how your business appears in AI.

01

Do you appear?

We test relevant customer questions across five major AI platforms.

Platform visibility

Your business is visible on 2 of 5 platforms.

ChatGPTNOT MENTIONED
ClaudeMENTIONED · 3RD
GeminiMENTIONED
PerplexityNOT MENTIONED
GrokNOT MENTIONED
What this tells you: visibility is not one universal ranking. A business can appear confidently on one platform and be absent from another.
02

Who appears instead?

We compare the businesses AI surfaces and the evidence surrounding them.

Competitor comparison

The businesses AI finds easier to recommend.

1
Competitor AStrong review and directory footprint
EASIER TO CORROBORATE
2
Competitor BClear service/location signals
CLEARER IDENTITY
Your businessGood website, weaker external proof
NOT SURFACED
The question isn't simply “who has the better website?” It is whether AI has enough consistent evidence to confidently include you.
03

Where does confidence break?

We show you where AI has the least confidence in your business.

Where confidence breaks

Strong in four places. Weak in one.

Discovery88
Identity82
Corroboration18
Comprehension71
Justification76
Weakest link: external corroboration. Improving already-strong areas first is unlikely to be the best use of effort.
04

What should you fix first?

You get three prioritised actions rather than a huge generic checklist.

Priority action plan

The three things to tackle first.

01
Strengthen independent corroboration

Prioritise the external sources that matter most in your category.

02
Standardise your business identity

Remove conflicting descriptions of services, locations and expertise.

03
Make your strongest proof explicit

Rewrite key content so evidence can be extracted without inference.

How it works

One report. Three steps.

No dashboard, contract or monthly commitment.

01

Tell us about your business.

Share your website, location or service area, and the services you most want to be known for.

02

We investigate.

We test ChatGPT, Claude, Gemini, Perplexity and Grok, review competitors and assess where AI confidence is strongest and weakest.

03

Receive your report.

Within 5 working days, you receive your full AI Visibility Report — including platform findings, customer-question results, competitor comparison, Confidence Chain assessment, supporting evidence and clear prioritised recommendations.

AEOFirst Report · AI Visibility Report

See what AI sees when customers ask who to choose.

See whether your business appears, what AI says about it, who gets recommended instead, where confidence breaks and what to improve first.

£295Get the report →One-off report · delivered within 5 working days
FAQ

Straight answers about AEOFirst.

AEO is still new to a lot of businesses. These are the questions we expect first.

What is AEO?

AEO stands for Answer Engine Optimisation. It is the work of making your business easier for AI systems to understand, trust and recommend when people ask for relevant products, services or local businesses.

Is AEO replacing SEO?

No. SEO still matters. SEO helps people find your website through search. AEO focuses on whether AI systems can confidently include your business in an answer or recommendation.

Which AI platforms do you test?

We test customer-style questions across ChatGPT, Claude, Gemini, Perplexity and Grok, then compare what each platform says and which competitors appear instead.

What do I actually receive?

You receive a full AEOFirst AI Visibility Report covering your visibility across the five platforms, the customer questions tested, what AI says about your business, competitor comparison, Confidence Chain assessment, supporting findings and a prioritised action plan.

How long does the report take?

Your report is delivered within 5 working days after we receive the information we need about your business.

Is this a subscription or ongoing contract?

No. The £295 price is for a one-off report. There is no subscription, retainer or ongoing commitment.

Do you implement the recommendations?

The core service is the report itself. It gives you a clear set of priorities you can act on yourself or pass to your existing website, SEO or marketing team.

Can you guarantee AI will recommend my business?

No. AI recommendations can change and no one can honestly guarantee inclusion. AEOFirst shows where your visibility is weak, what evidence may be missing and what you can improve to give AI stronger reasons to understand and trust your business.